Juan P. Soto was born in Cali, Colombia, and moved to the U.S. with his family when he was four years old. Growing up he was an exceptional player on his high school varsity/Club soccer team and top of his class every year. He is an expert in the customer service industry, with experience working as a PM with numerous Fortune 500 hundred companies and handling meetings for their corporate employees. During this time he absorbed unique knowledge on how to communicate with mature teams & their eclectic work schedules and the importance of time frames.

He is passionate about spending his free time exploring with his partner, cuddling with their pets, and structuring his day to ensure a balance is always present. His goal is to help his peers achieve financial literacy through social media, leading and embracing all generations.